Brian Tracy says of my latest book, Game Plan Selling:
“Marc has written a powerful, practical book that can transform your sales results and give you a real edge in today’s market.”
I want to share with you the first ten of fifty-nine rules from the book.
The First Ten Rules of Game Plan Selling
Rule #1: In the age of the well-informed prospect, information selling is dead.
Rule #2: When you are perceived to be like every other salesperson, the protective walls of the prospect go up.
Rule #3: Times are different in today’s market and salespeople must adapt or die.
Rule #4: Whether or not you sell with a system, prospects will always buy with a system.
Rule #5: Prospects will cheat in order to gain any advantage with salespeople.
Rule #6: Most salespeople will jump at the opportunity to be abused and cheat-ed by the prospect. Don’t let it happen to you.
Rule #7: The solution to winning more sales is painfully simple: Be distinct.
Rule #8: When you’re a high-fee expert, clients treat you infinitely better than when you’re begging to give your information away.
Rule #9: Think of yourself as a doctor, rather than a salesperson.
Rule #10: You don’t want to persuade everyone to buy from you; you want the right people to buy from you.
Do you agree? Disagree? Please share below.
Also, to pre-order this book, click here.
Written by Marc Wayshak, America’s coach on Game Plan Selling and a sales trainer in Boston, MA.
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About the Author Marc Wayshak
Marc is is the best-selling author of three books on sales and leadership, including the highly acclaimed titles Game Plan Selling, The High-Velocity Sales Organization and his forthcoming book, Sales Conversations, Mastered.
Marc is a contributor to Inc, HubSpot, Fast Company, Entrepreneur Magazine, and Huffington Post Business. He also hosts a popular YouTube channel on sales strategy with over 103,000 subscribers.
Marc helps thousands of people his data-driven, science-based approach to selling that utilizes all the best tools available to sales organizations today.