Sales Strategy, Mastered
Driven by the latest data and science on what actually generates & closes deals
How We Help You Grow Sales…
Individual Sales Reps
- The Lab is your one-stop source for all sales training, based on real data-driven insights. You’ll get instant access to all courses, templates, scripts, and workbooks, fully customized to your needs—along with access to our powerful community forum where you can ask any questions for direct feedback from the experts. After successfully completing enough courses, you’ll become eligible to participate in our Certificate of Excellence programs. Try it today…
Companies & Teams
- Drive more sales at higher profit margins within your sales team by implementing a data-driven approach to selling. Give your team full access to all sales training modules, from strategy to prospecting to closing. Create customized training tracks based on reps’ function and need. Managers can hold reps accountable to completing courses. At the same time, provide your sales teams with expert feedback, and career development with certificates. Learn more and apply today…
Not reaching decision makers
Fighting off low-priced competitors
Sales cycles that are too long
Dealing with unqualified leads
Getting shopped around
Not closing the business effectively
Not enough leads
Selling on tight margins
Busy but not productive
Struggling to sell on value
Not sure what to say in meetings
Ineffective when prospecting
Have a Blueprint to Drive Leads
Haphazard prospecting simply doesn’t work. Every rep and organization must have a clear and diversified strategy for generating high-quality leads. By using a Prospecting Blueprint, you ensure a consistent flow to hit your goals.
Present Powerful Insight
High-level prospects don’t want their “brains picked” to see what their biggest challenges are. They want insight about their business. And then they want to be understood.
Disqualify the Wrong Fits
Once your prospects see value in you or your rep, it’s imperative that there’s a systematic approach to fully determine fit—and disqualify those that don’t make the cut.
Solve Only What Matters
Your prospects don’t want everything you have. They only want the solutions to the challenges they face now—or in the near future. That’s where Case Study Presentations come in.
ABOUT THE SALES INSIGHTS LAB
Marc is our Sales-Nerd-in-Chief, practicing a data-driven, science-based approach to selling that utilizes all the best tools available to sales organizations today. He is the best-selling author of three books on sales and leadership, including the highly acclaimed titles Game Plan Selling, The High-Velocity Sales Organization and his forthcoming book, Sales Conversations, Mastered.
Marc is a frequent contributor to Inc, HubSpot, Fast Company, Entrepreneur Magazine, and Huffington Post Business. He also hosts a popular YouTube channel on sales strategy with over 75,000 subscribers. Marc holds an MBA from the University of Oxford and a BA in social sciences from Harvard University.
In his free time, Marc is an avid kiteboarder, rugby player, and world traveler.
Stephanie is in charge of content strategy at the Lab. She’s the author of two books on business communications and her writing has been featured in The Huffington Post, Entrepreneur.com, Forbes, Fast Company, Inc., and other top publications.
Stephanie holds a BA in English from Vanderbilt University and an MA in writing from Emerson College, where she was a Presidential Fellow. Before joining the Lab, she founded a content strategy firm and consulted for dozens of companies as a communications specialist over the past 10 years.
When she’s not crafting sales content or training modules for the Lab, Stephanie loves to cook gourmet meals, read sci-fi novels, and do vinyasa yoga. She’s also a frequent world traveler—Amsterdam is her favorite city so far.
SABRINA GUNN, CHIEF OPERATIONS OFFICER
Sabrina is the Lab’s resident data guru and director of operations. She keeps everything running smoothly and ahead of schedule. Sabrina’s career path twisted and turned through a variety of diverse positions and clientele prior to her role as our COO. Never one to bow down from a challenge, she’s a fearless multi-tasker and jill-of-all-trades.
Sabrina is a proud perfectionist who loves organization, data, and solving complex problems. She graduated summa cum laude with a BA in communication studies from the University of San Francisco.
In her spare time, Sabrina is a voracious reader and traveler who dreams of living abroad again after spending three years in Scotland. When she’s not reading or jetting off across the world, you can find her playing with her British Shorthair, Elphie.
Get Started Now…
Individual Sales Reps
- The Lab is your one-stop source for all sales training, based on real data-driven insights. You’ll get instant access to all courses, templates, scripts, and workbooks, fully customized to your needs—along with access to our powerful community forum where you can ask any questions for direct feedback from the experts. After successfully completing enough courses, you’ll become eligible to participate in our Certificate of Excellence programs. Try it today…
Companies & Teams
- Drive more sales at higher profit margins within your sales team by implementing a data-driven approach to selling. Give your team full access to all sales training modules, from strategy to prospecting to closing. Create customized training tracks based on reps’ function and need. Managers can hold reps accountable to completing courses. At the same time, provide your sales teams with expert feedback, and career development with certificates. Learn more and apply today…