The Most Effective Cold Lead Generation Strategy Out There

Most salespeople are haphazard in their prospecting efforts. I see it all the time with my clients and their sales teams.

Maybe a salesperson will send an email today, make a call to that prospect tomorrow, and then follow up again with another call after that. But there is no consistent process to actually connecting with that key prospect.

What I have found is that we want to use every tool at our disposal and make it a part of one consistent process.

In this video, I am going to teach you the most effective cold lead generation strategy out there. Check it out.

The Most Effective Cold Lead Generation Strategy Out ThereSo what do you think? Ready to try your own sales prospecting campaign? I want to hear from you. Just share below in the comments section and I will be sure to respond to every single comment. And for more videos on cold lead generation strategies just click right here or visit where you’ll find a bunch of other great resources that will help you take your sales to the next level.

Get 25 tips to crush your sales goal. Written by Marc Wayshak, sales strategist & author of the book, "Game Plan Selling."

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About the Author Marc Wayshak

Marc is is the best-selling author of three books on sales and leadership, including the highly acclaimed titles Game Plan Selling, The High-Velocity Sales Organization and his forthcoming book, Sales Conversations, Mastered.

Marc is a contributor to Inc, HubSpot, Fast Company, Entrepreneur Magazine, and Huffington Post Business. He also hosts a popular YouTube channel on sales strategy with over 103,000 subscribers.

Marc helps thousands of people his data-driven, science-based approach to selling that utilizes all the best tools available to sales organizations today.

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